Melanie McMurrain on Hitting the Inbox: Email Marketing Strategies for 2020 & Beyond

Why you’ve got to check out today’s episode

  • Learn why you need to regularly clean your email house
  • Discover how to maintain the relationship with a large happy customer base
  • Understand why emails are considered the under-appreciated workhorse
  • Discover why it is a good thing customers unsubscribe from your list


Melanie has a unique insight into the mindset triggers and needs of an audience—while understanding the techy details and limitations of Email Service Providers and CRM databases.

As a former teacher turned digital marketer, Melanie holds a Bachelor’s degree in Psychology and a Master’s degree in Instructional Technology.

Over the last five years, she’s put these skills to good use in the trenches of the online business world, designing and managing multiple seven-figure launches on behalf of countless entrepreneurs, authors, course creators, teachers and thought leaders.

Her clients include a former professional Arena League football player and one of the original sharks from the first season of Shark Tank.

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Dolores Hirschmann on The IDEA METHOD: A Framework for CLARITY in Business Growth

Why you’ve got to check out today’s episode

  • Understand why it is so important to clarify your idea and communicate your message
  • Explore how to get your inside growth dancing with your outside growth
  • Learn how Dolores adapted her business to overcome a family crisis
  • Discover how to live your life purpose through taking small actions
  • Some great advice on not taking yourself too seriously


Dolores is an internationally recognized strategist, coach, speaker, and founder of Masters in Clarity, a coaching practice that helps clients clarify their idea worth sharing and implement business growth systems.

As a speaker coach, Dolores leverages the TED speaking platform to turn successful professionals into thought leaders in their field.

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Meet your host

Shane Spiers

Shane is a successful Business Coach with clients across the globe including UK, North America, Middle East, Asia & Africa.

He has worked in a broad range of sectors including agriculture, arts, energy, healthcare, professional services, technology, real estate, construction & manufacturing...

Shane is the former CEO of a Group of 7 small to mid-sized businesses managing the combined revenue growth of 300% in one year and selling two of the businesses for multi-million sums.

He is also the former Managing Director of a £240m business unit that grew 2000% in 8 years and led a team of 1200 people serving 40,000 people across 135 sites.