Dan Pfister on Winning Back Customers
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Why you’ve got to check out today’s episode
- Discover how past customers are easier to engage and close than new ones
- Learn why a customer that comes back to you is more valuable and more loyal
- Explore how to re-establish customer relationships and reactivate the maximum number of high potential prospects
Resources/Links:
Summary:
Dan Pfister is a partner at The Business Source Corp.
They’ve worked with brands like American Express and Tony Robbins and have generated over 50k customers
In 2016 Dan built a customer winback process and based on the success of it, he founded Strategic Winback Services.
Continue Reading >>Michael Haynes on Driving Your SME B2B Restart and Recovery
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Why you’ve got to check out today’s episode
- Discover how the B2B buyer has changed in this new environment
- Learn what are B2B buyers now ultimately seeking
- Explore why SMEs operating in B2B need to have a strategy
- Discover some initial steps SMEs should undertake to get started
Resources/Links:
Summary:
Michael is a B2B Customer and Marketing Strategy Specialist. His focus and passion is empowering SMEs with the clarity and roadmap to acquire, retain and grow business customers.
He has over 23 years' experience working with companies across a range of industries to develop and implement customer-driven strategies and programs.
Michael is based in Sydney, Australia. He is originally from Toronto Canada. He currently works with SMEs (and start-ups) in Australia, Asia, Canada, the US and Middle East.
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