Mark Asquith on Why Your Personality is Your Company’s Secret Weapon

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Why you’ve got to check out today’s episode

  • Discover a way of marketing yourself through telling stories of your background, business and why you do what you do.
  • Learn how to take people behind the scenes of your business and attract people not ready to buy
  • Why getting a little uncomfortable is so important to showing your personality
  • How to become a personality based business through recruiting like-minded people as you scale
  • How to get back to basics through making sure your content is driving referral traffic to a landing page

Resources/Links:

Summary:

Mark Asquith, is a serial entrepreneur who has built globally successful design, marketing, software and digital businesses since he quit his real job in 2005.

A passionate podcaster, global keynote speaker and helpful bloke.

Mark, is the co-founder of Podcast Websites and the creator of Excellence Expected.


Check out these episode highlights:

01:19 –  Three things that can inject more personality into business, on a scalable level .

03:24 –  How to recruit and build your team based on your personality.

04:31 –  Core metrics that can measure against a personality-based marketing plan.

06:39 – Mark’s  Website Address.

Tweetable Takeaways from this Episode:

" Tell stories of your business, of your background, of why you do what you do " - @ MrAsquith Share on X"Recruit people that can flex and bend a little bit with your business " - @ MrAsquith Share on X

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