09/01/2020 No Comments

A Simple Tactical Marketing Plan To Drive Top-Line Revenue


One of the best ways to increase net profit is by growing revenue, so long as your gross margin is healthy and improving. And there are three areas that drive top-line revenue growth. Leads generated, sales converted, and revenue per customer. So along with the Unique Selling Proposition and Guarantee and the Sales Management System, […]... Read More

19/12/2019 No Comments

The Win-Win Performance Incentive Plan


I’m sure that you, like me, can remember jobs where got paid by the hour and you weren’t particularly motivated to over-perform or make a big difference or add a lot of value back to the business owner or the customers. You weren’t nearly as motivated as you would have been if your remuneration was […]... Read More

05/12/2019 No Comments

Business Problems That Are Personal Problems In Disguise


People don’t have business problems they have personal problems that are reflected in their business. The reverse statement is also correct. People don’t succeed in business they have personal success that reflects in their business. In my experience, there are really two kinds of personal problems that show up as business problems.... Read More

26/11/2019 No Comments

What’s The Best Way To Exit With Maximum Value?


A comprehensive exit strategy boils down to a simple mathematical model we call the value equation. The further the business is into its organizational development journey, or higher the business is on what we call the five steps to freedom, the higher the multiple of earnings the business will fetch at the time of sale. […]... Read More

21/11/2019 No Comments

A Planning Process To Make 2020 Your Best Year Ever


As we near the end of the year, it’s the perfect time to look ahead and plan your company’s growth strategy for the year ahead. The annual planning session sets the strategic direction and priorities for the year and beyond. Here’s a nine-part agenda for a solid and highly productive annual planning session.... Read More