09/04/2026 No Comments

You Don’t Have a Marketing Problem — You Have a Positioning and Buying Journey Problem

Most business owners I meet tell me the same thing: “We need more leads.” And on the surface, that sounds reasonable. More leads = more sales = more growth. But here’s what I’ve learned after years of working with small and medium-sized business owners: In most cases, it’s not a marketing problem. It’s a positioning […]... Read More