Check out these episode highlights:

02:03 –  That’s quite an ambitious claim Andrew, can you expand upon this?

02:50 –  What are the core activities in most businesses?

03:43 –  Examples of what you can do to increase the profit in your business.

06:11 –  The impact would be HUGE, so what can businesses do?

07:20 –  Where to find Andrew and get hold of a copy of his latest book.

Tweetable Takeaways from this Episode:

" As business owners we want more leads, more sales, more profits and more cash. We all want more for our business " - @ andrewmcbarnett Click To Tweet" At any point and time, only 3% of your market is ready to buy and most businesses fight over this 3% " - @ andrewmcbarnett Click To Tweet" Smart businesses nurture and work with the 97% waiting for that moment they are ready to buy " - @ andrewmcbarnett Click To Tweet" If you know your future and you know where you are today, the question is, how are you going to make that transition from now to then? " - @ andrewmcbarnett Click To Tweet

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