Working with Shane helped us bring greater structure, focus and consistency to the way we run Proclean. Over 12 months, we introduced a rolling 90-day strategic planning rhythm, giving us clearer priorities and stronger accountability. Shane also helped us measure our marketing more accurately, so we could continually improve our lead-generation channels rather than rely on guesswork. We developed stronger delivery systems to improve the customer experience and encourage referrals, while also creating a more robust business model to support our plans for future expansion through franchising.
