Business coaching is a powerful management tool, but the reality is not everyone can be coached.
If you’re not willing, or able, to objectively look at your own thinking, behaviour and actions, then coaching may have limited impact.

If you’re not willing or able to take personal accountability for your commitments, then even the best coach in the world will not be able to help you succeed.
Coaching is a powerful management tool when you bring the right attitude to it. Be honest with yourself, own your commitments, and be ready to try new things. If you would like to know more, have a read of what a business coach does. There is also a general page on coaching on Wikipedia.